Ok, a birthday is not a holiday but, it is or will be someone's birthday. And, just give it a few more weeks and you'll see stores already starting to sell Valentine's Day candy and cards; along with Easter, Mother's Day, Father's Day, Graduation, and so on, all following close behind...LOL
Maybe someone you know got promoted, will graduate or have a new addition to the family. Whatever the occasion...
Celebrate! Have fun and enjoy!